Sustainability 101: Save the Water
Step 1. Know Your Footprint
Source: Studded Hearts TumblrEat hamburgers? Own a front-loading washer? Take 15-minute showers? Use the National Geographic Water Footprint Calculator to be fully aware of your impact --- then work to cut it down.
Step 2. Shop Organic Cotton
Shop our 100% Organic Cotton T-ShirtOrganic cotton requires way less water to produce than regular cotton. So be responsible about your fabrics – know where they come from and whenever possible, shop organic.
Step 3. Wash Efficiently
Source: Pencil Shavings StudioOne load of laundry in a washing machine consumes about 40 gallons of water. To reduce this impact, you can do so much. Try using the cold wash cycle, hand washing, line drying, the list goes on and on.